A boosté sa visibilité en ligne et renforcé l’engagement de sa communauté grâce à une stratégie axée sur la qualité et l’authenticité.
Client depuis le 01.08.2024
+940
followers/mois
+2.04%
taux d'engagement
+400%
clicks/mois sur le site internet

Contexte de l'entreprise cliente

Marine Nunez est une photographe professionnelle spécialisée dans les portraits authentiques de mariage et maternité. Sa mission est de capturer des moments intimes et uniques pour ses clients tout en partageant sa passion à travers une esthétique soignée et inspirante. Marine souhaitait mettre en avant son univers via Instagram.

Objectif de la collaboration

  • Accroître la communauté Instagram pour toucher une audience plus large et qualifiée.
  • Mettre en avant son expertise et son style artistique pour attirer de nouveaux clients.
  • Renforcer l'engagement et transformer ses abonnés en ambassadeurs de sa marque.

Premier contact et définition des objectifs

Les objectifs définis dès le début de la collaboration étaient :

  • Développer une audience qualifiée et intéressée par les services de Marine.
  • Mettre en avant la créativité et la singularité de son travail, notamment à travers des publications engageantes et reflétant son travail.
  • Créer une stratégie de contenu alignée sur ses objectifs professionnels, tout en renforçant l’interaction avec ses abonnés.
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Début de la collaboration

Processus initial :
L’analyse de la présence Instagram de Marine Nunez a révélé :

  • Un portfolio visuel captivant mais une faible visibilité auprès de nouvelles audiences.
  • Une absence d’interactions régulières avec des comptes similaires ou complémentaires.

Propositions initiales :

  • Optimiser le contenu : Témoignages clients et mise en avant de son travail
  • Cibler une audience pertinente recherchant des services de photographie proposés par Marine : Mariage, grossesse, naissance …
  • Renforcer l’interaction à travers des stories engageantes, des publications authentiques et des discussions dans les commentaires.

Stratégie et mise en œuvre

Pour répondre aux besoins de Marine, une stratégie adaptée a été mise en place, comprenant :

  • Ciblage précis : Engagement avec des comptes et hashtags dans la photographie, le mariage, les naissances.
  • Mise en avant du portfolio : Publications régulières des meilleurs travaux de Marine, accompagnées de légendes authentiques expliquant l’histoire derrière chaque photo.
  • Interactions stratégiques : Réponses aux commentaires, interactions avec d’autres photographes et encouragement des partages par la communauté.

Tactiques clés utilisées :

  • Likes ciblés sur des publications similaires dans la photographie pour attirer l’attention sur son compte.
  • Suivi des comptes et likes de publications de clients potentiels et engagement direct avec eux pour générer une audience qualifiée.
  • Stories dynamiques : Coulisses des shootings, conseils de photographie et témoignages de clients satisfaits.
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Résultats obtenus

Les résultats après 3 mois de mise en œuvre :+940 nouveaux followers qualifiés

  • Engagement accru :Des interactions régulières sur les publications et les stories, augmentant la visibilité de Marine auprès d’une audience qualifiée.
  • Une augmentation des demandes de renseignements via Instagram, preuve de l’impact de cette stratégie sur ses objectifs commerciaux.
  • Augmentation du nombre de clics sur son site en bio
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Résultats de la collaboration Marine Nunez x Propulse :

+940
followers/mois
+2.04%
taux d'engagement
+400%
clicks/mois sur le site internet
;

«Je suis impressionnée par les résultats obtenus grâce à cette collaboration. Mon audience a considérablement augmenté, et j’ai reçu de nombreuses demandes grâce à Instagram. Propulse a su valoriser mon travail tout en m’aidant à toucher les bonnes personnes. Je recommande vivement !»

Marine Nunez

Vous souhaitez développer votre visibilité comme Marine Nunez et toucher une audience qualifiée pour vos services ? Contactez-nous dès aujourd’hui pour une consultation personnalisée et découvrez comment transformer votre stratégie Instagram en résultats concrets.
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Date of the experience: July 17, 2024
Very good service
Very good service, our Instagram account saw significant growth thanks to Propulse. Some minor issues at first, but they were quickly resolved by the team. Thank you!
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Date of the experience: July 01, 2024
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Date of the experience: June 19, 2024
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The team is amazing! They boosted our visibility on Instagram in an impressive way. We gained engaged followers interested in our content. Thank you for everything!
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Date of the experience: July 03, 2024
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Date of the experience: June 11, 2024
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With Propulse
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Date of the experience: April 24, 2024
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Date of the experience: April 22, 2024
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Date of the experience: May 10, 2024
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Date of the experience: October 13, 2023
It's the perfect partner!
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Date of the experience: June 03, 2024
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